Data Planning Manager Full Time

Ad Warrior

Data Planning Manager

Location: London, SW1P 3BT

Salary: £48,000 per annum

Join one of the largest savings organisations in the UK, boasting over 24 million customers and a staggering £218 billion in investments. As a government department and Executive Agency of the Chancellor of the Exchequer, our client’s rich history spans more than 150 years since its establishment in 1861.

The Role

As a Data Planning Manager in the Retail sector, you will play a pivotal role in leveraging specialist data, analytical, and technical competencies to drive customer engagement across both digital and non-digital channels. Your responsibilities will encompass planning, designing, and delivering data selections, analyses, and experiments that continuously enhance communications. With primary responsibility for operating and developing Marketing Automation and Email Broadcast platforms, you will ensure data usage complies with UK GDPR and PECR standards. Additionally, you will lead and mentor a team of Data Planners, including an Apprentice, to achieve strategic business objectives.

Role Requirements

Essential criteria

• Preferably degree educated within a numerical, statistical, or behavioural science (e.g. BSc Psychology) field; a professional marketing qualification with a strong leaning towards data and digital; or similar in work experience.
• Significant experience in leading and managing small teams, handling large data sets, developing audience plans, and applying campaign design principles.
• Proficient in gathering and translating stakeholder requirements and briefing external technical teams.

Essential technical knowledge

• In-depth understanding of Data Protection laws (UK GDPR and PECR) and familiarity with CRM/Marketing Automation systems.
• Experience using CRM or Marketing Automation software (e.g., SAS CI Studio, Adobe Marketing Cloud, Apteco) is preferable.
• Solid understanding of at least one coding language used in Data analysis (e.g., R, Python, SQL, or SAS), and familiarity with Web Analytics is advantageous.

Qualifications

• Preferably degree-educated in a numerical, statistical, or behavioural science field, or possess a professional marketing qualification with a strong focus on data and digital.

Benefits

• Learning and development tailored to your role
• An environment with flexible hybrid working options
• 9 day fortnight scheme
• A culture encouraging inclusion and diversity
• A Civil Service pension with an average employer contribution of 27%
• Generous annual leave – starting at 25 days, increasing to 30 days
• Performance related variable pay bonus
• Enhanced maternity, paternity, adoption and shared parental leave

Don’t miss this chance to make a significant impact in the dynamic world of data planning!

To Apply

If you feel you are a suitable candidate and would like to work for this reputable organisation, please click apply to be redirected to their website where you can complete your application.